Mobile services today connect over 33 million people in Colombia, and are a key economic and social contributor in the country.
Colombia has the third highest Gross Domestic Product (GDP) and population in Latin America. The mobile industry plays a major role in the country with revenues of USD 5.7bn in 2015, representing almost 2% of GDP.
Mobile penetration by connection was approximately 100% in Q1 2016, with 66% people holding a mobile subscription,1 making Colombia the fourth largest mobile market in Latin America. Whilst mobile internet has developed rapidly, with penetration of subscribers at 47% in Q1 2016, this is lower than the averages for Latin America and OECD countries.
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